Accessibility is a top priority.

• A judgement-free, sliding scale policy is in place for everyone, always.

During your appointment

• If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

• Be clear, be confident and don’t overthink it.

• The beauty of your story is that it’s going to continue to evolve and your site can evolve with it.

• Your goal should be to make it feel right for right now.

• Later will take care of itself. It always does.